Eric S. Townsend

Integrated Marketing Lead | Publisher, Seattle, WA

Honored (9x). Published (23x). Innovator in “small books.” Student in this lineage: Marcel Duchamp (1887-1968) >> John Cage (1912-92) >> Stephen Addiss (1935-).

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My greatest success is Latista Technologies (Textura). It wasn't pixie dust or stars aligning. It was creativity, pragmatism, and discipline. I increased appeal and was recognized for GUI excellence. I made the software easier to find, understand, try, adopt, and evangelize through elevated digital presence. I helped a CEO achieve his primary objective: acquisition — 18 months early. Oracle was ideal at $663M.

I now seek a new home for my breakthroughs and uncommon artistry.

MY BRAND:
• Natural innovator who pioneers breakthrough solutions and new avenues for growth.
• Brand champion with a can-do mindset, strategic acumen, and elevated creativity.
• Swiss Army Knife whose utility and adaptability stem from countless cycles.
• Business developer who sees opportunity, takes action, enables wins, and scales it.
• Capacity builder who bolsters teams, forges momentum, and boosts productivity.
• Lifelong student who actively listens, asks questions, and honors history.
• Warm personality who makes work more fun.

INTEGRATED MARKETING SKILLS
Marketing Strategy, Brand Storytelling, Project Management, Sales Enablement, Training, Thought Leadership, Publicity 
Communications, Writing & Editing, Content Management, Creative Direction, Graphic Design, Website Development, 
eCommerce, Digital Marketing, Data Analysis, SEO, PPC, Social Media, Reputation, Vendor Management, Mentorship

SOFT SKILLS
Creativity, Critical Thinking, Problem Solving, Active Listening, Intuition, Insight, Detail Orientation
, Composure, Flexibility, Collaboration, Initiative, Empathy, Responsibility, Integrity, Grit, Wit, Rapport, Loyalty

Honored by The Webbys, PR Week, American Marketing Association, Society for Marketing Professional Services, Service Industry Advertising Awards, Washington Business Journal, Kickstarter, and the Northern Virginia Technology Council. Specifically recommended on dozens of occasions, including the testimonials below.

AWARD CRITERIA (8): https://bit.ly/3erk4qT
TESTIMONIALS (83): https://bit.ly/2HZ4ias


Experience

Integrated Marketing Lead at Contractor
2019 – Present Worldwide
Publisher at Go Booklets
02/2012 – Present Worldwide
Digital Marketing Lead at Gates Hudson
2017 – 2019 Fairfax VA
Partner at Glimpse Digital
2007 – 2017 Worldwide
Bachelor's, Fine Arts at University of Richmond
Richmond, VA

Awards

2015
Staff Pick, Showcased (#1 of 418 in Publishing, for Tabula Raisa), from Kickstarter
2013
Innovator Award (Mobility Category, for Latista Technologies), from Northern Virginia Technology Council
2010
Silver & Bronze Medals (Advertising Category, two clients), from Service Industry Advertising Awards
2006
“Doing More With Less” (for Goodwill), from PR Week Magazine
2005
M Award (For Mint Fitness), from American Marketing Association
2005
Book of Lists (Top Creative Agencies, #17, for SQN), from Washington Business Journal
2005
Outstanding Pharmaceutical Website (for Pfizer), from The Webbys
1999
Corporate Identity Silver Medal (for Leo A Daly Architects), from Society for Marketing Professional Services
1994
The Margaret Owen Finck Award for Creative Writing (Finalist), University of Richmond

Clients

  • Absolut Vodka (est. 1879)
  • AIA (est. 1857)
  • American Red Cross (est. 1881)
  • B’nai B’rith International (est. 1843)
  • Catholic Charities (est. 1910)
  • Cort Furniture (est. 1845)
  • First National Bank (est. 1857)
  • Goodwill (est. 1902)
  • Leo A Daly Architects (est. 1915)
  • Mitsubishi Corporation (est. 1918)
  • National Rifle Association (est. 1871)
  • Navy Federal Credit Union (est. 1933)
  • Pfizer (est. 1849)
  • Rutgers University (est. 1766)
  • Saab (est. 1945)
  • Skanska (est. 1887)
  • Sotheby’s (est. 1744)
  • Universal Music Group (est. 1934)
  • University of North Carolina (est. 1789)
  • University of Richmond (est. 1830)

Specialties

  • Communications
  • Brand Management
  • Content Strategy
  • Content Management
  • Copywriting
  • Editing
  • Search Engine Optimization (SEO)
  • Thought Leadership
  • Mentorship
  • Publicity
  • Social Media
  • Email Marketing
  • Website Development
  • Creative Direction
  • Graphic & Website Design
  • Advertising
  • Teasers
  • Blogs
  • Features

Skills

  • PC & Mac
  • AP & Chicago Style
  • WordPress
  • Google Tools
  • Moz
  • Microsoft Word
  • Microsoft Excel
  • Microsoft Powerpoint
  • Adobe InDesign
  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe Acrobat Professional
  • Adobe Analytics
  • Adobe Target
  • Magento
  • Marketo
  • Salesforce
  • Keynote
  • Pages
  • MailChimp
  • HTML
  • CSS